Corporate and Financial reputation is critical in today's competitive, fast-paced economy. A favorable reputation requires more than just an effective communication effort; it requires strategic management responsibility that is capable of integrating finance, communication, marketing and securities law compliance to enable the most effective two way communication between a company, the financial community, and others. The end goal is to contribute to a company’s securities achieving fair valuation. The need for an experienced investor relations officer is more critical today then we have ever experienced in the past. An investor relations officer is accountable for communicating and presenting a consistently applied investment message to the investment community on behalf of the company, and for overseeing and presenting to management the opinions of the investment community regarding the company's performance. They also handle the critical communication with your shareholders and investors.
As we see the demand and growing need for businesses to raise capital to meet increasing competition and to finance growth, the addition of a Investor Relations Officer is essential to a publicly traded company, especially in the oil & gas industry, one of the most high profile and controversial.
An experienced Investor Relations employee with industry experience will have and will continue to oversee changes in the industry - you can expect a lot of new developments in the years ahead!